Are your advertising campaigns profitable?

Monthly Advertising Budget $

Expected Cost Per Click $

Target Conversion Rate % How often does a visitor convert into a lead on your website?
For the average website, it’s around 2% you can check your conversion rate if you have goals set up in Google Analytics.

Average Sale Price $

Lead to Customer Rate % This field is for B2B only. For eCommerce ROI, enter 100

Average Profit Per Sale %